Late Thursday, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Although the network is hardly a perfect news source, her statement resonated for a lot of people. It is one of the outlets where there exists reality-based and generally trustworthy reporting – particularly during fast-moving events such as the one developing near a New Hampshire storage facility.
An Uncertain Position During a Business Battle
But the news network, now 45 years old, finds itself in a vulnerable position as two giant media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a major game of corporate ownership, instead of as a question of what helps the news-consuming public.
“Here is one more case of the profound systemic issues with roots in many years of regulatory actions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It is often framed as a corporate drama with influential figures as the main characters, but there is scant discussion of the common good,” Pickard added.
The Additional Element: The Former President
This situation is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.
Remember the shouts of “CNN sucks!” at the president’s rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that CNN needs new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a hostile bid.
He has grounds to favor that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of Continued Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a guarantee of stability. That structure could set up CNN for another sale. It never ends.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance recently argued that competition laws should block both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu stated.
The Bigger Problem and a Path Forward
No matter the outcome regarding CNN, the underlying crisis persists.
“Our current system is a highly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can tackle it.
Can reform occur in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is highly improbable now, but that is not to say it will never happen.
Policies that strengthen independent news organizations, aid local journalism, finance public media, and prohibit the concentration of media power in too few hands are not only possible – they are vital for a functioning democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be tools in the most recent acquisition battle.